/Our capabilities

Custom Software Development

Through deep learning and extreme collaboration

Custom software development
/Our expertise

Let’s build software that bends to your vision

We craft fully custom software that drives enterprise forward. Our software engineers and designers are consultants, collaborators, problem-solvers, educators, and doers at every step of the product life cycle.

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    Product Discovery

    Our research methods, product ideation, testing and validation protocols design and deliver products that meet user needs and drive value for your organization.

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    Full-stack Development

    Drive customer engagement with beautiful, intuitive user interfaces designed to match their needs, keep them immersed, and guide them toward a shared goal.

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    API Development

    We build scalable infrastructure, design and improve databases, and enhance performance of existing critical systems to keep operations running uninterrupted.

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    User Experience Design

    We create intuitive, engaging products that prioritize the needs and expectations of your customers through rigorous research and a deep understanding of user behavior.

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    Mobile App Development

    Optimize your products and digital services for mobile with custom native applications built from the ground up or transform existing products to perform in a mobile environment.

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    Team Enablement

    We work ourselves out of a job, leaving your engineering and IT teams more confident and capable—with the tools they need to continue maintaining and growing your technology.

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    DevOps Strategy

    Our research methods, product ideation, testing and validation protocols design and deliver products that meet user needs and drive value for your organization.

/How we work

Your goals become our goals, and our team becomes your team.

Our designers, product managers, and software engineers integrate fully with your team to deliver exceptional product and ensure your people have the skills and resources to keep growing.

See our process
  • Extreme collaboration

    Our engineers will dive into any stack, solve the hardest problems, and deliver work continuously and collaboratively to get to the right answer together, side-by-side.

  • Fast, functional software

    We build and deliver quality working software. To get there, we prioritize incremental changes to complex systems, maximizing impact and minimizing operational disruption.

  • More confident, capable teams

    Good software solves problems—and it makes growth possible. We deliver the product you need and the knowledge your team needs to run with it. Doing our job well means working ourselves out of a job.

Having partners who can quickly staff up like Focused is nice to have. They basically hopped onto a speeding train from a standstill.”

Will Reed

Former Head of Engineering, Aperture

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/Case studies

How can better software transform your organization?

Hertz Rental

COVID-19 brought travel to a near standstill, and companies like Hertz were hit hard. They brought Focused in to diversify their technology and leverage it to capture new markets. In 11 months, we delivered five new, effective products and transformed their internal software engineering practice to meet this new reality.

Within just 3 months, our fast and furious custom application helped Hertz track and recover thousands of stolen vehicles, significantly increasing their bottom line.

Read more

Leveraging existing tech and custom products to capture new markets

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/Contact us

Let’s build better software together